Dave Pollard discusses some of the ways to increase your blog's readership.

THE TOP FIVE WAYS TO IMPROVE YOUR BLOG...

Marketing is useless if you don't have a good 'product'. Here are five ways to ensure you do.

1. Provide something unique
2. Provide something valuable
3. Be first
4. Do your research
5. Learn to write very well

... AND THE TOP FIVE WAYS TO ATTRACT MORE ATTENTION TO IT

1. Use other media to pull people to your blog
2. Write, at least sometimes, about 'hot' topics
3. Make a great first impression
4. Learn by studying who's reading what, and what works
5. Get outside more