As a WSJ online-only subscriber, I got this email yesterday. It's great to see that they have so many RSS feeds available, and even better to see that they're being proactive in trying to educate readers on RSS and RSS readers (sub) and how they can help people to their jobs.

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NEW FEATURES
from The Wall Street Journal Online

Dear Subscriber,

We've gotten many questions from our readers in recent weeks about RSS feeds. Some of those are from subscribers wondering when The Wall Street Journal Online would provide them; others are from readers wondering what RSS is all about.

We are pleased to tell you that our feeds are now available. And we also have a guide to get you into RSS, which stands for, among other things, "really simple syndication."

In a nutshell, RSS feeds enable you to view constantly updated headlines from the Online Journal, as well as from our network of free Journal sites. RSS also makes it possible for you to read Journal headlines alongside those from other online publications. Subscribers who click on Online Journal article headlines will be taken to the Online Journal site where they can read the full text of the articles.

To use RSS, you will need a special news reader that will allow you to collect and display the feeds. Most news readers automatically retrieve updates, helping you to stay current with latest news and columns. There are many readers available; most of them are free, while others provide special features for a fee.

For more information on our feeds and instructions on how to set them up, please visit:
http://online.wsj.com/public/page/0,,0_0813,00.html?mod=newf072704

This is just our first step into the world of RSS. If you have suggestions on how we can improve our offerings, please let us know by emailing us at newseditors@wsj.com.

Thanks very much.

Best regards,

Bill Grueskin
Managing Editor, The Wall Street Journal Online