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October 13, 2004
The Marketing Power of Blogs

As recently as a few years ago, few corporate executives were big fans of blogs. The personal Web pages gave a free and open voice to customers and ex-employees - too often, irate customers and disgruntled ex-employees. In some cases, corporations went to court to try to get business-bashing bloggers to cease and desist.

[Read more at CFO.com]

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