December 7, 2005
Sponcership Prupozuls in the Bike Industry
Karl Wiedemann of Pedro's writes a spot on Shut Up and Drink the Kool-Aid! recounting the crap that marketing managers go through this time of year in the cycling industry (or a lot of industries, I'd imagine) with all of the bonehead sponsorship proposals
Full Disclosure: I used to be one of those morons sending proposals when I was running a 6 person junior mountain bike racing team called the "Peninsula Mountain Goats".
Paraphrasing his thoughts:
Thanks again for thinking of us and spotlighting the blog.
Sponsorship is such a crazy, crazy world. I have been a sponsorship coordinator for a large team/ club and then for myself when I was sure I was going to be the next best thing (I was wrong incidentally). Now I get to see the proposals instead of writing them. I can't count the number of times they have brought tears to my eyes- both good and bad.
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