I don't understand why most realtors don't have better websites. As we're looking for a duplex to buy, I'm appalled at the dismal presence that most realtors have on the web. You know, come to think of it, blogs are the perfect application for realtors. Here's why:
- Current and timely. Your most recent listings at the top, and you can fudge the dates if something is re-listed, to put it back at the top
- People can get to know you. To me, all realtors are interchangeable UNTIL YOU MEET THEM or get some idea of who they are. Imagine what a blog could do to put a 'personal touch' on your web presence and forge a relationship with potential home buyers
- Categories - this is a built in way to classify your houses by the areas you serve, and, if you use multiple categories, by the type of home of any other classification!
- RSS - Holy shit would I love to be able to subscribe to RSS feeds of all of the agents selling homes and duplexes in my areas of interest and price range. Wow, would that make searching easy or what. NO, it would be or what, because it wouldn't be searching anymore, now would it!
- Podcasting - realtors could leave a quick voice narrative about the home. Not only could I read them, but I could listen to them. Hell, I'd damn near know them by the time I got around to calling them for a showing!
- Search - especially if you were to tie your site in with some Google AdWords and some Verizon Superpages keywords to get the 'intensely local' search crowd
- Easy - take your photos, plug em in, post, done.
- Photo galleries made easy through blog plugins
- You don't need to know code to have 100% control over your site.
- Your blog could become a hub for home buyers - have a mortgage person or home inspector do some guest blogging with/for you. You've not just become the most popular agent in the county!
If anyone knows a realtor who needs a comprehensive blog strategy to help propel their career, send them my way. I've got a few ideas for them!
Hello,
I do believe that you are correct. While there are good web sites that can help you look for a home, there's not much help their on finding the right realtor for you.
I love your reasoning and input for starting my own blog. You have definitely given me several things to work on.
If there is anything I can help you with as far as real estate please let me know.
I have a feeling I will be coming back to you for more input on my blog.
Thank you.
Lonnie Snyder
http://renton-real-estate.blogspot.com/