I've had several conversations over the past week about how the web is still the great equalizer for many small businesses, and doubly so for entrepreneurs and businesses competing in the face of very large conglomerates.

Weblogs are a futher equalizer in that they can turn a meager internet marketing budget into a rock star search performance & findability model, if they 're done right. There are few businesses on the planet that DON'T need a comprehensive web strategy. days, most small businesses hoping to land a lot of new customers must have a strong Internet marketing strategy.

How do you argue with results like this:

"We've had thousands of potential customers calling us out of the blue because they saw us on Internet searches," he says. "It was like we got billboarded overnight.

My 8 year daughter's business (http://horseshues.com) is profitable on nothing more than word of mouth from bloggers. Although I'm not sure me hitting up blogger friends to feature the site quite qualifies as a strong Internet marketing strategy.