Dana VanDen Heuvel: Federal CAN-SPAM Act Requirements

December 9, 2003

Federal CAN-SPAM Act Requirements

Fast approaching is the implementation of the CAN-SPAM Act of 2003.

The CAN-SPAM Act of 2003 regulates all commercial e-mail, both requested and unsolicited. Beginning Jan. 1, federal law requires that all commercial e-mailers:

Include truthful e-mail header information, including the "from" line.

Use accurate subject lines.

Provide an opt-out tool, either through an e-mail address or Internet-based form, that works for 30 days after the mailing.

Process opt-out requests within 10 business days of receiving them.

Put a physical postal address in all messages.

Label messages as advertisements.*

Display warning labels on commercial e-mail with sexually oriented material. *

* These do not apply to commercial e-mail with opt-in consent.

For more on the bill:

Dana's CAN-SPAM Compendium
ElectriSoft Corp: Federal Anti-Spam Law Becomes Reality
SpamLaws.com: Can Spam Act
Government Printing Office: H. R. 2162 (Official Copy of "Can Spam" Bill)

This is going to do nothing. Not a thing. Opt out?!? Oh well...

Information is good, but do it really works ! I dont think so..