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May 3, 2006
Constant contact put out a survey on Mother's Day Marketing to it's own customers and came back with some wild stats. According to them, the survey went to: The 2006 U.S. Small Business Mother's Day Outlook survey was conducted through targeted online distribution to U.S. small business owners, who are current customers of Constant Contact, recording results from nearly 500 respondents. The survey was conducted from April 14th - 25th, 2006. According to the survey, when asked to reveal the various methods they will use to promote Mother's Day offerings, e-mail marketing prevailed at 81 percent; online marketing was second at 42 percent; followed by fliers (25 percent), direct mail (23 percent), and print/broadcasting/radio advertising (21 percent). You're kidding, right? It's all about the sample. Technorati Tags: email marketing, mother's day, constant contact |
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