November 22, 2004
Medical bills from bar fights in an environment of controlled chaos - $2500
$40 million in free national and international advertising when Disney makes a movie about your business - Priceless!
Seriously. This story makes a strong case for building a business on what you believe in (whatever that may be!) and going for it!
I thought the lesson was that any business built on booze and scantily clad attractive women has a good shot at success :)
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