During group speaking engagements like our most recent "Beyond Marketing 2.0" event in New York on Friday with Toby and Bill, I usually pass around my trusty Keyspan presentation remote, recommended by Ben McConnell back in 2004/5 (thanks Ben, this this has been a lifesaver!)

Did I mention that I'm also selling a well used and cared for Keyspan presentation remote? I'm going to need that cash to pay for my newest desire, a Logitech Cordless Presenter! Precipitated in large part by the 'timer' feature that Flitter pointed out on his shiny new Logitech 2.4 GHz Cordless Presenter. In spite of that great timer feature, we still managed to run over a bit on some sessions, but wow, what a great remote!

Thanks Bill. I'll be picking this up soon! ...as soon as my Keyspan sells on eBay!

I gave an hour talk on B2B online marketing yesterday to a fairly large crowd of savvy, like-minded marketers at the Milwaukee BMA's (Business Marketing Association) monthly meeting. What a blast! The presentation, Connecting With Your Customers Online, was about 100 slides on everything from the current state of B2B world-class websites to where B2B marketers should be in the digital (social) media sphere.

For what it's worth, the meeting broke an attendance record at 173 people. The former record was for a speaker from Google, at 172 attendees. Not bad...

Anyway, thanks a ton to the wonderful folks at the BMA for inviting me in and double thanks to the one and only Bill Finn of Finn Digital for sponsoring the event.

Just a quick thank you to the Rotary Club of Green Bay for having me today as a speaker at their Monday meeting. The topic of the event was blogs and blogging...of course.

Download the program notes outline [pdf]
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Download the blogging resources handout given at the meeting [pdf]

Technorati Tags: blogging for business, Green Bay, Rotary Club

Last week I had the distinct pleasure of presenting on RSS advertising and blogs at the Shareware Industry Conference in Denver. Apparently, the conference was significant (or did good PR) enough to get a mention in the Denver post, who pegs the conference as a "lessons in marketing for introverts" session. Come to think of it, maybe that's why they didn't laugh at any of my jokes?

   Here's a link to the presentation on RSS and blogs that I gave at the conference.

I had the pleasure of meeting Sharon of Feedforall and Marc of VanDyke Software.

I'm a loyal reader of Gas Pedal's "Damn, I wish I'd thought of that" newsletter. Coincidentally, this week's version had some points about speaking, promoting and meeting people that are particularly important, like the following.

Speakers: How to turn the audience into customers

Speakers: How to look like an asshole

I'm off to the Internet Retailer 2005 conference today. I'm speaking on Blogs & Social Networking tomorrow.

I have a host of resources that I've referenced while preparing. I'll post links later this week.

For those of you going to the conference, look me up when you're there!

PR Insight: Converting Public Speaking Opportunities into Strategic Communications Tools
There are no lack of issues in any professional's work that lend themselves to a talk at one of many available venues.

Speaking engagements are a uniquely effective strategic marketing and PR tool, IF the following criteria are met. The are usually not instant win, quick hit tools, but rather they build your credibility and confidence in an area and exude compentence and conviction to prospective customers.