Heard about the new ".Jobs" domain yet?(can you see the superbowl commercial already...) The new suffix has been approved to make it 'easier' for employers to put all of their career related sourcing info in one place...or so they say.

I love the idea, really, it makes sense, and it's a revenue generator for the holding company behind .Jobs, however, I can see that the road to adoption will be a long one...not as long as it took most every company to get a website, but not people will have to get used to a new suffix when doing an already challenging task - searching for a job.

More on .Jobs from:

WSJ CareerJournal - Web-Site Suffix .Jobs Is Added To Make It Easier to Find One

Society for Human Resource Management - New dot-jobs Internet domain to debut in 2005