Federal CAN-SPAM Act Requirements
Fast approaching is the implementation of the CAN-SPAM Act of 2003.
The CAN-SPAM Act of 2003 regulates all commercial e-mail, both requested and unsolicited. Beginning Jan. 1, federal law requires that all commercial e-mailers:
Include truthful e-mail header information, including the "from" line.
Use accurate subject lines.
Provide an opt-out tool, either through an e-mail address or Internet-based form, that works for 30 days after the mailing.
Process opt-out requests within 10 business days of receiving them.
Put a physical postal address in all messages.
Label messages as advertisements.*
Display warning labels on commercial e-mail with sexually oriented material. *
* These do not apply to commercial e-mail with opt-in consent.
For more on the bill:
Dana's CAN-SPAM Compendium
ElectriSoft Corp: Federal Anti-Spam Law Becomes Reality
SpamLaws.com: Can Spam Act
Government Printing Office: H. R. 2162 (Official Copy of "Can Spam" Bill)
Posted by Dana VanDen Heuvel at December 9, 2003 12:09 PM
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This is going to do nothing. Not a thing. Opt out?!? Oh well...
Posted by: homer jay at January 4, 2004 11:07 PM