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Airport items land – on eBay
Ok, so not exactly a bake sale - but an eBay auction - that's not far behind a bake sale.
Personally, I really dig the idea. Perhaps it's something that all states, including our great state of Wisconsin, should consider in light of the staggering budget deficits that are burdening us all as services are decreased and taxes are increased. Sell those 'surrendered' pocket knives in bulk at a profit and put the monies back in the state coffers.
Come to think of it, I'm surprised that more corporations haven't jumped on the eBay bandwagon. Sell of those old forklifts, chairs, 20 ton presses and what have you on the world's marketplace: eBay.
On a more serious note, this is something that I've been mulling over for a while on my own. What if a company were to take a segment of their product line and offer it for sale on eBay. Or open a 'retail' division that sells via a Yahoo and eBay store to capture that segment of the market that was simply not aware of that company's brand. There are some risks, such as competition against used and wholesale resellers and there is the potentially brand-damaging element that comes with a 'from the hip' approach to selling on eBay, but I firmly believe that companies that produce and sell goods for sale in multiple channels could profit from eBay.
Posted by danavan at March 9, 2003 12:08 PM